In 2015, Laurel and Chad Salecker made the switch from employees to family business owners in Williamsburg. In Colonial Williamsburg, visitors can find demonstrations of metal working or wood working. Step just outside of Colonial Williamsburg and visitors can see the work that goes into making delicious treats at Kilwins. From “The Perfect” Caramel Apple to Mackinac Island Fudge, all of Kilwins products are handmade on location. Popcorn is popped in coconut oil and covered in caramel, or pecans are paddled into a creamy fudge. Their products are laid out on a marble slab and crafted right in front of guests.
“We’re not just making dessert, we’re making it so that we can bring the customer into that experience,” Laurel Salecker said.
At Kilwins, there is something for every kind of dessert-lover, and it’s all handmade. Ice cream lovers can enjoy Original Recipe Ice Cream in freshly rolled waffle cone. Their peanut brittle and hand-dipped pretzels provide the perfect combination of sweet and savory.
Kilwins not only prides themselves on amazing products but also creating a great customer experience. Many customers enter the Kilwins store as a family wanting to have a memorable time, and Kilwins delivers it. Laurel and Chad are no strangers to family experiences, with three kids that love coming in to dip some cherries in chocolate, or clean apples for the next batch of caramel.
The rest of the team at Kilwins is focused on elevating the customer experience, whether it’s helping customers find the perfect ice cream flavor or giving out samples of the fudge they just finished making. Laurel and Chad continue their work at Kilwins because they simply like people, and they like making people happy, and this remains their mission and goal today.
421 Prince George St. Williamsburg, VA 23185